When Vision And Value Collide

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There is considerable investment and activity underway to make this transformation. Firms have set up incubators, accelerators, and innovation teams, often consuming considerable management attention. They have hired chief digital officers and teams, and rolled out new ways of working. Some breakthroughs are occurring. Yet positive impact on the bottom line has been rare, and no firms we speak to are happy with the rate of change. Until recently, this has been a concern but not a crisis.

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